Newsletter Monitoring & Reporting
How to boost the performance of your campaigns
The key to success in email marketing lies in continuously measuring the performance of your newsletters and optimising them.
eworx’s integrated newsletter reporting provides you with real-time insights to help you improve your content and send times. This enables you to continuously increase your click-through and conversion rates.
Analytics Dashboard
precise performance monitoring
With eworx, you can analyse the performance of your mailings in detail and thus accurately assess the success of your campaigns.
The eworx Dashboard not only provides you with real-time insights into open, click-through and read rates. The analysis of read-to-open and click-to-open rates, along with the display of heatmaps, geomaps and a 24-hour analysis, enables precise performance tracking.
Use this information to understand which contacts have shown engagement and thereby optimise your lead management.
A/B testing
for higher open rates
Effective A/B testing allows you to analyse the performance of different email variants.
Based on these insights, you can continuously optimise your subject lines, content and calls to action to achieve better conversion rates.
Highlights
- Real-time information to optimise your click-through and conversion rates
- Comprehensive analytics to measure campaign performance
- Advanced metrics such as read/click-to-open rates, heatmaps and geomaps
- Effective lead management through accurate engagement analysis
- A/B testing to optimise subject lines, content and calls to action
More solutions
Personalised customer communications
Segment your target audiences and increase conversions through personalised communications with relevant content.
Compelling email templates and landing pages
Use eworx to create appealing newsletter templates and landing pages that impress your customers and increase your conversion rate.
Automated and AI-powered campaigns
Use eworx's automation options and AI-powered campaign optimisation for effective customer communication.
Integrated email and event marketing
Seamlessly integrate your email and event marketing into your sales strategy for perfect sales and marketing alignment.
Get started
with the eworx Marketing Suite
Discover the possibilities of modern e-mail and event marketing.
Request your live demo today!